Need help growing your internet business? Our writer, DigiServed CEO Kleanthis Georgaris, could have the answers you need

kleanthisKleanthis Georgaris is the Founder and CEO of DigiServed, the “Amazon” marketplace for creative freelance services.

DigiServed aims to transform the way businesses hire freelance talent online. Based on a pioneering e-commerce model that makes the experience of buying freelance services as simple as buying products online, the platform enables entrepreneurs to build online businesses quickly and easily; using quality, affordable freelance services from proven specialists around the world.

One of the main issues every entrepreneur faces is time and access to affordable talent. It may not be possible to maintain an in-house team but at the same time, it’s vital to hire the best people to help make the difference – which is when freelancers prove invaluable. Unfortunately, the tried-and-tested model that most platforms have used until now does work, but barely. Entrepreneurs, startups and small business owners have, for even the smallest of projects, been forced to write a brief, post a job, wait for bids, sort the good from the bad, take interviews and negotiate rates – all of which proved to be incredibly time consuming.

DigiServed’s aim is to enable companies to take advantage of the unique benefits of using freelancers; making the process so effortless and streamlined that anyone is able to build fully-fledged online businesses, simply by buying freelance services as building blocks for their business.

DigiServed CEO Kleanthis began his career as an engineer, having worked for Microsoft and a number of technology startups, before taking on the role as management consultant for McKinsey & Co. He has extensive experience in the internet space and especially in online marketplaces.  Having been involved in all phases of a startup including marketing, product development and strategic business growth, he has a very good sense of what is needed to start a business, develop and scale it.  Kleanthis combines hands-on experience with strategic thinking, and in-depth technical knowledge with business management experience – a winning combination which has led to the launch of several successful tech startups.

He firmly believes that the skills needed to be an entrepreneur demand constant learning and assessment, and asserts that the art of becoming a successful entrepreneur or business owner is not a skill which can be taught academically or from textbooks, but is something which requires hands-on experience, learning from mistakes and having the right specialists on hand to act as a sounding board and to offer advice.

Kleanthis’ years of experience as a successful entrepreneur within the technology and digital sectors means he is well placed to offer specialist advice and comment on a large number of issues and topics involving entrepreneurialism, startups, micro businesses, freelancing and SMBs.

Kleanthis will be writing a regular column for My Entrepreneur Magazine starting from this week.


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