Bart Visser: How to Market to Tech-Savvy Consumers

As audiences become increasingly tech-savvy brands need to adapt their approaches to suit all types of customer journey. Bart Visser, Director of Brand Marketing at premium online dating platform EliteSingles, outlines the key things marketers must remember when attracting tech-savvy audiences. Charles Darwin wrote that it’s not the strongest or More...

by editor | Published 4 days ago
By Lee Biggins On Wednesday, June 14th, 2017
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Why you should make flexible working an option in your business

Flexible working has often been associated with those who are working around and caring for their family, especially women. But times are changing.  This type of working has become increasingly popular in recent More...

By editor On Thursday, May 25th, 2017
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Who are Australia’s Top Ten Women Entrepreneurs ?

The very nature of being an entrepreneur and an innovator means that you fully embrace ambiguity and are comfortable with being challenged regularly. Choosing this career path is completely irrational because the More...

By Lee Biggins On Friday, May 19th, 2017
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The cost of getting your recruitment strategy wrong

There are several consequences that could arise as a result of getting your recruitment strategy wrong, not least that it could cost you financial losses of up to £15,000 (according to research we conducted earlier More...

By editor On Tuesday, May 9th, 2017
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AllTheRooms CEO Joe DiTomaso: ‘Why I became an entrepreneur’

Meet Joe DiTomaso, AllTheRooms’ co-founder and CEO. My Entrepreneur Magazine sat down with Joe this week to hear his story and his tips for aspiring entrepreneurs. Why did you become an entrepreneur? A couple More...

By editor On Sunday, May 7th, 2017
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UK Insight: Small Businesses in the North Struggle to Plug Skills Gaps

• 30% of external experts aren’t value for money – claim business owners ‘Up North’ • Northern businesses hire over 40% more consultants each year compared to their Southern counterparts • Small More...

By Lee Biggins On Monday, April 24th, 2017
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The top three questions every entrepreneur should ask themselves to help boost workplace productivity

Productivity is key to the success of any business. But with so many factors influencing the output of staff, it can often be difficult to keep your workforce motivated and happy. Great company cultures are imperative More...

By editor On Monday, April 24th, 2017
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How UK entrepreneurs are contributing to the trillion dollar Muslim lifestyle market

The Muslim lifestyle market is one of the world’s fastest growing sectors Global expenditure of Muslim consumers on food and lifestyle sectors grew 9.5% to $1.8 trillion in 2014 and projected to reach $3 trillion More...

By editor On Monday, April 24th, 2017
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“Feel free to be you”

A Transformational Live Event for Entrepreneurs May 19th – 21st, 2017 – London Join the heart-centered & driven members from Project Positive Change for this revolutionary event, to learn their best-kept More...

By editor On Saturday, April 22nd, 2017
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Rachael Perrin: How To Start A Social Enterprise

Social enterprises have become a force to be reckoned with, contributing £18.5bn to the UK economy and helping deliver a positive impact on a diverse group of communities.  For many entrepreneurs, it’s very More...

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